Premium Fishing Tackle
Premium Fishing Tackle
—Without The Premium Price Tag
Tungsten
Gem-N-Eye Jig
JB's #1 selling ice lure is now available in Tunsten! This lure offers greater sensitivity and is able to be picked up on Forward Facing Sonar much better than lead jigs. Also ideal for set lines, below a bobber, or on a rattle wheel.
Pseudo Sucker
Spearing Decoy
Add serious realism to your spearing setup with the Pseudo Sucker, featuring a soft plastic tail and holographic sucker design. Choose single or double tail for the action you like most.
New Color & Size
Lake Trout Tubes
Now available in the new Wonderbread color and a heavy-duty 2 oz rigged 6" option, Mission Tackle Lake Trout Tubes just got even more deadly. More visibility. More depth. More fish.
Fluorocarbon
Gamefish Rigs
Featuring our bright Glow Treble Hook and a 12", 10lb fluorocarbon leader, the Gamefish Rig is ready to fish straight from the pack. A #10 crane swivel prevents twist, giving anglers consistent performance.
Up To $50 In Savings
Ice Kit Bundles
Everything you need to have a successful day on the water in any conditions! These kits include a variety of colors, profiles, and actions to be effective on any body of water!
Over $25 to $50 in Savings!
JB Lures
Our Mission
Quality and innovation have been and continue to be trademarks for JB Lures. From the original and often copied unique Gem-N-Eye jig, to custom blades for our spinner rigs such as the Ventilator and Vibra Flash Baldes, JB Lures are uniquely designed to consistently catch fish.